Brand and creator guide
How to find micro influencers for your brand, without an agency
Small accounts that already talk to your customers, and how to pitch them a partnership.
Accounts that complement Atelier Selva
plantes.de.louIndoor plants
Maison OryzaHome cooking
Kopi PagiSpecialty coffee
minh.readsBooks
Léa FournelBeauty
thrift.with.tomasThrift
New partnership requestnow
Kopi Pagi wants a spot on your page · 14 days for $49
Influencer marketing is built for big budgets
Big influencers are expensive, agencies take their cut, and platforms sell you databases of accounts.
What changes
Small accounts in your niche answer their own messages.
How to find micro influencers for free
- 01
Through your customers' words
Search Instagram, then TikTok, in the Accounts tab, with your customers' hashtags.
- 02
In your own audience
Look at who follows you, who mentions you, and which accounts they follow.
03 · With Partn
By complementarity
Accounts that complete your offer: wellness calls for healthy food.
What is a micro influencer, and how to pick one
A micro influencer has 10,000 to 100,000 followers and an audience that follows them for one topic. A nano influencer has fewer than 10,000.
- Their niche matches your offer
- Their comments are real
- Their audience is where your customers are
- They have worked with brands before
The profile, checked
mira.studio
Ceramics · Austin
- 187
- 41
- 12
- Niche: ceramics
- Real comments
- Audience in Austin
- 2 brands before
How to reach out and pitch a partnership
A vague DM gets no reply. Say what you offer, for how long, and for how much.
On Partn, the offer is the message: an amount or zero, and a length. They accept or decline; you only pay if they accept.
Your offer to mira.studio
With Partn
Make your offer.
mira.studio accepted · 14 days
A spot on their page, and the clicks it brings you
A spot on their Partn page
Seen by the people who tap their link in bio, for 1 to 30 days.
What each account brought you
Views and clicks from each partner, over 30 days. You know who to book again.
Performance by placement profile
Last 30 daysPartnerViewsClicks
- Maison OryzaHome cooking112,4003,210
- Kopi PagiSpecialty coffee86,9002,480
- plantes.de.louIndoor plants58,3001,520
- minh.readsBooks27,600790
- Léa FournelBeauty16,800430
How to start
Three clicks, and your first offer is out
- 01
Create your page and your first content
That's what shows on your partners' pages.
- 02
Paste your Partn link and tap it
On your site or your socials. That's what unlocks search.
- 03
Propose your first partnership
An amount, or zero, and a length.
AudienceAudienceAudienceAudienceAudienceAudienceFrequently asked questions
How do I find micro influencers for free?
The three methods above cost nothing. On Partn, your page is free, and you can propose a partnership at zero if the account accepts free requests. Two accounts can also feature each other.
How much do you pay a micro influencer?
It depends on size, niche and format: rates by account size. On Partn, you propose the price.
How do I find local micro influencers?
The classic way to find local micro influencers is free but slow: search by city and place on Instagram and TikTok, check where their audience lives, start with your own customers. With Partn, Discover shows you the accounts that complement your niche - no digging hashtag by hashtag. You offer them a partnership in seconds.
Do I need an influencer marketing agency?
Not for a small brand. An agency pays off for a national campaign.
Can I see follower counts?
No, Partn doesn't show follower counts. You choose from the account's page, then you see the clicks it brought you.
Propose your first partnership.
Create your page, find accounts that complement yours, and make them an offer.
Create my page for free